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SITKA® Communications Director

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Marketing & Communications
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240987 Requisition #

About the Role: We are looking for a Communications Director to join our team. This position will play a pivotal role in crafting the company's narrative and ensuring consistent, high-quality messaging across all communication channels. This candidate has a strong background in copywriting, content creation, and a proven ability to lead and inspire a team of creative professionals.

 

This position will be located at our facility in Bozeman, Montana, with the possibility of a hybrid remote work arrangement, depending upon the responsibilities of the role and business needs.

 

Responsibilities: 

  • Develop and implement a comprehensive written content strategy (website copy, social media posts, email campaigns, blog posts, storylines, etc.) aligned with the brand’s objectives ensuring a consistent brand voice across all communication and commercial channels
  • Lead the creation of compelling and effective copy for various mediums, including marketing materials, website content, social media, email campaigns, etc. while tailoring writing styles and tones to suit different channels, target audiences, and communication objectives
  • Partner with the ecommerce teams to implement SEO best practices to enhance the visibility and performance of written content in digital environments
  • Work closely with cross-functional teams, including marketing, design, and product, to gather consumer insights and information for effective content creation
  • Manage and inspire a team of copywriters and content creators, providing guidance, feedback, and support to ensure the brand’s success 
  • Ensure brand voice consistency by developing and maintaining best practice style guides, messaging frameworks, and communication standards across multiple mediums and in various channels. 
  • Create and manage a content calendar to plan and organize delivery of content, coordinating with various teams while managing multiple projects simultaneously, adhering to deadlines and delivering high-quality, error-free content on time
  • Oversee the editing and proofreading process to maintain the highest quality standards in all written materials 
  • Utilize analytics tools to measure the success of content strategies, adjusting approaches based on data and feedback
  • Collaborate with marketing teams to syndicate PR and marketing communication strategies while developing prompt and appropriate responses to various crisis situations

 

Required Qualifications:

  • Bachelor’s degree in Communications, Marketing, Journalism, or a related field
  • Minimum 8 years of relevant experience as a copywriter, content creator, or a similar role at a $200M consumer brand
  • Minimum 5 years of experience leading internal and contract creatives 
  • Experience developing and executing extraordinary stories with a premium consumer brand
  • Exceptional writing and editing skills, with a portfolio showcasing diverse content types
  • Understanding of brand voice and messaging and the ability to maintain consistency in written materials
  • Strong research skills and the ability to distill complex information into clear, concise copy
  • Familiarity with SEO principles and digital marketing trends
  • Proven ability to articulate and set clear expectations, ensuring the successful delivery of projects in accordance with creative briefs
  • Versatile and innovative problem solver with a proven track record of delivering successful initiatives on time, on budget, and in alignment with strategic goals

 

 

Hybrid Working Arrangements are permitted for Associates in the continental United States (US) and Canada, with appropriate approval and compliance with Gore’s hybrid working policies, from the country in which they are employed.

  

What We Offer: Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.

 

We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for “profit-sharing”. Learn more at gore.com/careers/benefits

 

We believe in the strength of a diverse and inclusive workplace. With diverse perspectives, ideas and experiences, we uncover new possibilities and make a greater impact in the world. We are proud of Associates for building on our rich history of innovation, upholding our values and supporting an inclusive work environment where we treat each other and our external partners with fairness, dignity and respect.

 

Gore is an equal opportunity employer. We welcome all applications irrespective of race, color, religion, sex, gender, national origin, ancestry, age, status as a qualified individual with a disability, genetic information, pregnancy status, medical condition, marital status, sexual orientation, status as a covered veteran, gender identity and expression, and any other characteristic protected by applicable laws and regulations. 

 

Gore is committed to a drug-free workplace. All employment is contingent upon successful completion of drug and background screening. Gore will consider qualified applicants with criminal histories, e.g., arrest and conviction records, in a manner consistent with the requirements of applicable laws.

 

Gore requires all applicants to be eligible to work within the U.S. Gore generally will not sponsor visas unless otherwise noted on the position description. 

 

Our Talent Acquisition Team welcomes your questions at gore.com/careers/contact 

About Gore

For 65 years, Gore has improved lives through discovery, product innovation and rewarding careers for Associates. We push the boundaries of what's possible — not just through our products and technologies but also through individual growth and development.

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